Based in Bali, George's start up Surf Worthy designs high performance surf wear for women.
Roots & Home
UK born and raised, adopted families in El Salvador and Bali Indonesia (now home)
IN ONE WORD
I can relate to anyone, and make them smile and feel at ease.
Top 3 Influencers
Dalai Lama / Tracy Chapman / Kimberly Palmer (a best friend)
Most impactful book/podcast
Conversations with God by Neil Donald Walsh
For SHITS & GIGGLES
Graham Norton show (even though I’ve been out of the UK for 17 years, it’s my British humour hit), old recordings of Bill Hicks
I used to BE scareD OF...
Nothing used to scare me. I was actually fearless in my youth. Now I am scared if my family is ok and healthy
F*ck this shit moment
I metaphysically burned “my” flag when the UK invaded Iraq, especially after 2 million Brits had said “We don't want this!” And they were ignored. Now the world is my home.
Advice to 13 year old self
Don't try and change other people. Don't think you can solve everything, somethings are out of your control. The mind is more fragile than you think so don't let other people influence you when you feel it is wrong. Avoid negative people they will only bring you down. Remember we are a tiny part of the Universe and not to take this life too seriously.
Best advice received
It was a quote from an older entrepreneur guy who I surfed with for a time. “I am surfer I can f*cking do anything” Now it’s my mantra.
Firstly my jobs have been whatever I could find on the road to keep me travelling, most recently labour work on farms. But currently my time is now dedicated to Surf Worthy, but sales are slow, because we are a new company. So financially, we live now on my girlfriends employment until we are making enough profit with our own business to survive.
I say RAWFEM, you say...
Unleash the woman within
One of the Hardest moments in your life?
Having a mental breakdown
How did you overcome it?
Travel, good people, being honest. Using what I have learned to heal myself and others
Who’s your tribe?
My girlfriend, and my travel friends, because they understand my way of life.
What do you wish you stopped doing a long time ago?
Questioning life too much, and the choices I have made and stopped “looking for love”
After A shitty day/month/year, How do you keep going?
I go surfing. Reconnect with nature, clear my head, realize life is great, I’m lucky.
who/What changed your direction forever?
Guided my direction, Lauren Harris. Falling in love, having her believe in me / Surf Worthy
Hardest part about being a trailblazer / first generation?
Focus and not letting people down. Staying true to my morals, self doubt.
Sacrifice made to get here? Sacrifice NOT willing to make?
Time away from family. Now I vow to stay more in-touch.
Growing up, money was _____. Now, money is _____.
Evil / opportunity
ABOUT HER BUSINESS
What is your business about?
A real surf clothing brand for female athletes with ethical and environmental consciousness
What stage is your business at?
Where do you get support? Or do you do it all yourself?
My girlfriend - business partner/ marketing guru. Ambassadors who also promote us. Friends, family
Do you have employees? If so, What do you look for?
Passion, skills and honesty - that’s what I represent and what I look for in employees.
How did you overcome your fear of selling?
Haven’t yet. I deal with it better because I am proud of what we make
What should you do less / more of, but don't?
Less time worrying and second guessing myself. More time in Social media
biggest high and most challenging low in your business?
Seeing my designs or ideas coming to life. / Lows are not seeing the sales rush in.
Networking, how do you?
Mainly Facebook groups and meeting people day to day within my business.
biggest leap of faith you’ve ever taken in your business?
Spending my last 3000 USD I had in life on making a clothes collection.
How many hours a week do you work on / in your business?
I probably do a 47 hour week. Every day I do some marketing, product development, ambassador chat, and factory check in.