ROAR TO RICHES Business & Mindset Accelerator
MALLORCA, SPAIN • OCTOBER 25 - NOVEMBER 1, 2017 • 6 DAYS, 7 NIGHTS + 6 MONTHS POWER PROGRAM
roar to riches retreat
strategy + psychology + support =
success and freedom
A NOTE FROM anne scott & Ellany Lea
We created ‘Roar to Riches’ as the accelerator we wish we had 10 years ago, when we were in careers, launching our businesses, starting out as entrepreneurs, earning little money but spending a lot on our business. We were navigating the system, the "old boys club", traditional societal expectations, and the daunting limitlessness of our own power.
Slap on today's fast paced digital world and extra demands on us as a woman, a boss, a partner, a bread-winner, a care-taker, and a trailblazer... where do we go for fuel? For role models? For badass friends who just 'get us'? Who's asking us the tough questions we need to shape our raw, yet powerful business strategies? How do we get to where we know we can go? And fast?
We will show you how you can rise to riches without burn out.
You are no stranger to the sacrifices, stress, isolation that women face when bravely running their own business, busting into new industries, and conquering new territory. We will show you how you can rise to riches without burn out. How to make a 6-figure income without sacrificing your values, true self and lifestyle.
We offer you our battle scars and f*ck ups as wisdom.
We offer you our deep marketing expertise, our hard won mindset shifts and our sought after success secrets - and those of the women who supported and taught us along the way.
You are already clever. You are already strong. You already work hard. This accelerator offers you the missing piece to make all that hard work count: a 6-day retreat to accelerate your branding/marketing strategy and a 6-month power program to actually actualize that strategy.
Let's kill it together and make the rest of 2017 count!
To your freedom!
Anne & Ella
Airport pick up
Settle in and explore the village
Swim / relax / sunbathe / hike / siesta
Mallorcan wine tasting and tapas
MORNING - MERGING PAST & FUTURE
Session 1 | Future-self Experiencing
How to already be the happy, peaceful, successful entrepreneur you'd like to be!
Session 2 | Trust
How to anchor your power and establish trust with self, others and the whole.
Session 3 | Negative Money Memory Purge
How to let go of the past and open up to prosperity through grace and ease.
Session 4 | Millionaire Mindset Alignment
How to stretch your prosperity consciousness by aligning your thoughts, emotions and body sensations.
AFTERNOON - BRANDING & STORYTELLING
Learn the strategy at the heart of successful business.
A creative interactive workshop to develop your brand's story, which will be your most valuable marketing tool, key to your competitive advantage, at the heart of your social media campaigns and your way to connect genuinely and powerfully with current and future clients and fans, online and face to face.
Together we create this and anchor it in your Strategic Statement document to keep your brand narrative cohesive, your message crucially consistent. You will learn how to reuse and leverage this document for maximum impact.
Expert Session | Where Online & Offline Worlds Collide
How Anne Scott built the world's largest women's expat community through the power of story telling and how you can build your own community around your passion.
EVENING - Dinner and relaxation.
MORNING - EASE INTO THE PRESENT
Session 1 | Introduction to Induction Meditation
How to detach from time and circumstantial fire alarms
Session 2 | Somatic Relaxation
How to calm the overactive "fight or flight" sympathetic nervous system and eliminate overwhelm.
Session 3 | The Greatness Wall Exhibit
How to stop shrinking, self-acknowledge, and be seen without fear or armour.
AFTERNOON - CAMPAIGNS & SOCIAL MEDIA
Develop your core marketing campaign theme and objectives. Your campaign will integrate present digital and traditional marketing strategies, with future trends and growth opportunities. Learn how to execute them like the pros.
- Expert case studies on different campaign types
- Campaign funnels that drive sales conversion
Everything you could ever need to know about using Facebook and Instagram in 2017/2018.
EVENING - Dinner and relaxation
MORNING - RAISE YOUR VIBE
Session 1 | Sunrise
A very special group communion with nature
Session 2 | Heart Math Machine
Anxiety is contagious. Learn how to stop the contagion. Courage is contagious. Learn how to spread it like wildfire!
Session 3 | Positive Intelligence Quotient (PQ)
How to identify your saboteurs, raise your PQ, and recover swiftly after a major setback.
AFTERNOON - CONTENT & DESIGN
A content creation strategy gets you where you want to go quicker, with much less anxiety and far better results. You'll finish the day with a detailed document which you'll use with your Strategic Statement from Day 1, knowledge of social media platforms, and marketing themes and campaigns from Day 2, as your rock solid foundations.
- Create or curate?
- Specific types of content for top, middle and bottom of your sales funnel
- How to create stunning digital assets and captivating messages to run a successful campaign, without being a designer
- How to save shitloads of money with royalty-free images, web design templates, stock photography
- Expert do’s and dont’s to develop your eye for design because design matters!
- Explore video making and live streams as engagement tools
- Develop ownership of your digital and technology tools and/or leadership to delegate it
EVENING - Dinner and relaxation
MORNING - KNOW YOUR WORTH
Session 1 | Level 4 Listening
How to free up the wisdom locked inside your body
Session 2 | Psycho-therapeutic Integration
How to stop the battle between the different voices in your head
Session 3 | Impact Typing
Receive feedback on what makes you most compelling
AFTERNOON - WEBSITE OPTIMISATION, SEO, ADVERTISING
Session 1 | Your Website
Live demo: does your website have all the elements of a highly captivating & converting site? UX fundamentals that you can apply today.
Session 2 | Email Marketing
Discover the most powerful underrated tool to drive return on investment. Steps to build an effective email marketing campaign and email marketing optimization and best practices.
Session 3 | SEO Masterclass
Discover the only 20 hints/hacks you need to know about 2017/2018 SEO, so more of the right people can find you.
EVENING - Dinner and an adventure
MORNING - RISE TOGETHER
Session 1 | Neuro-behavioral adaptability
How to re-wire your brain to become the future you, without being hooked back into the past
Session 2 | "Begin Again" Synchronization
How to sharpen your intuition and ability to read the need of self, others and the collective
Session 3 | Rising Strong Tools
How to build a repertoire of recovery tools to rise strong after a fall
Session 4 | Queendom Ask
How to ask for help to get the help you actually need
AFTERNOON - SELLING & CONVERSION
No more awkward hard sell or uncomfortable networking. Smash your business targets as you create, connect, serve and lead your customers, community, ambassadors and fans online and offline.
- How to not break out into a sweat when finalizing a sale
- How to align your brand (from Day 1), with your campaigns (from Day 2), with where you are selling
- How to enrol and train your ambassadors / social influencers to sell on your behalf
- Implementing simplest UX techniques to smooth out client purchasing journey
- How to have unattached sales conversations face to face and online, B2C and B2B
EVENING - BBQ and fun stuff
MORNING - PRIME YOUR POWER PACK
Session 1 | Peak Experience Meditation
How to raise your vibe instantly using key trigger words through neuro-linguistic programming
Session 2 | Confidence Imprinting
How to activate confidence and be authentically compelling when imposter syndrome creeps in
Session 3 | Off the Ledge
How to talk yourself off the ledge when fear hijacks your mind and your heart
Session 4 | The Original Pack
How to induce your body to remember your power pack having your back.
AFTERNOON - FINALIZED FIERCE STRATEGY
We’ll sit down together and provide you a template for your 1-page Strategy Document. We will not let you leave until this document is clear, solid, powerfully you, and excitingly in your hands. It'll bring together all the micro sessions from Day 1-5 and will guide your execution plan during our 6-month support and accountability program together.
EVENING - Celebration!